One operating model
Customer success, partners and B2B accounts in one team: clear ownership, simpler journeys, and a few shared KPIs everyone steers by.
Currently building Ops at Camping-Car Park
Operations leader, 8+ years in B2B SaaS and services. I bring customer, partner and B2B teams into one coherent operation, and use data, automation and AI to scale the experience, not the cost.
01 — Now
Camping-Car Park
02 — Focus
Customer success, partners and B2B accounts in one team: clear ownership, simpler journeys, and a few shared KPIs everyone steers by.
From high-touch accounts to high-volume segments. Satisfaction, engagement and completion that turn into renewals, referrals and organic growth.
I'd rather build a permanent automated fix than do a manual task twice. Hands-on with APIs: 7+ tools wired together across three companies, plus AI to augment teams.
A clear, demanding and engaging framework for partners. 15+ strategic customer-experience partnerships built and run at SEIF, up to six-figure deals.
Field insights and feedback turned into clear signals for Product, and the loop closed with customers and partners.
Taking new activities from exploration to launch: the need, the operating model, first experiments, first value signals, then scale.
03 — Playbook
Before changing anything, I map how work really moves: customer journeys, tickets, tools, owners and friction.
Fix the root cause once: clean workflows, automations and AI-assisted flows instead of repeated manual work.
Knowledge bases, playbooks and decisions in writing, so teams and customers find answers without waiting.
Experience, efficiency and cost to serve, read together. A few clear KPIs keep the system honest long after launch.
8+
years in customer operations, support and post-sales
15+
strategic partners built and managed
28%
cost reduction from workflow redesign
27
people moved from Asana to monday.com, zero deal or data lost
5
apps shipped on the Zendesk Marketplace, still live
ISO 27001
process discipline in a certified environment
04 — Track record
2026 — now
Camping-Car Park
Building the Operations function of a fast-growing European network of motorhome stopovers: internal tools, automation, adoption, process and a new Ops team. Hands-on API integrations between HubSpot, Google Workspace, Jira, Metabase and the company website.
Cross-team project // company-wide
Ops sits at the crossroads of the company: the tools, data and processes every team runs on, while the business scales across Europe.
2021 — 2025
SEIF
Led a team of 5 and owned the B2B customer experience end to end, from post-sales delivery to service quality, account relationships and the partner ecosystem. Restructured roles, handoffs and processes across the whole business on monday.com, built Zendesk API integrations, and steered experience and delivery costs together. Migrated all 27 people from Asana to monday.com with an academy onboarding path and full integration, without losing a single deal or record. Wore the Product Owner hat on 5 apps shipped to the Zendesk Marketplace, still live today.
15+ CX partnerships · six-figure deals · 5 Zendesk apps · up to 28% cost reduction
2018 — 2021
iAdvize
Led support operations in a B2B SaaS, focused on responsiveness and customer satisfaction. Worked hand in hand with Product and Engineering on incidents and reliability, built the documentation, and owned the IT and employee-data scope of the ISO 27001 certification in a 200-person international company, defending it in front of the auditors. Coached people on their skills development plans and access to certified training, designed training content, and automated the employee lifecycle (account creation, onboarding booking) via the Google Workspace and Lucca APIs.
B2B SaaS support · training & coaching · ISO 27001
2022 — 2025
Independent ventures
Ran three small businesses alongside my main role, including a creative coworking community.
05 — Lab
What I build and test beyond the job description, to stay close to the tools reshaping operations.
AI
Claude and Claude Code, ChatGPT and Codex, Gemini, plus connectors that let AI query Metabase data, push knowledge into Notion following a defined format, or drive Blender.
AUTO
No-code, low-code and native CRM workflows that remove manual work between tools.
BUILD
This site (Astro, GSAP, Three.js), and an internal Ops portal for my current team: project tracker, audio player, advanced forms and Make automations. Deployed on Vercel with GitLab CI/CD, built locally with Docker.
IOT
For my coworking space: a fully automated venue, learned from zero and built end to end, from code and 3D modelling to wiring. ESP32 boards and 3D-printed parts linked to a Raspberry Pi 5 running Home Assistant.
SHOP
Shopify stores pushed hard with apps and custom code, with and without AI, plus WiziShop.
CREATE
Photo, video, design and audio for social channels, with generative AI in the loop.
06 — Stack




Malcolm brings the kind of operational thinking that helps guide how the organization evolves. He is a real day-to-day asset.
07 — Contact
Always happy to swap notes on customer and partner operations, AI-augmented teams and building Ops organisations.
Connect on LinkedIn ↗or email malcolm@bossofmenow.com
